Our client offers a variety of products to large enterprises that are sold through a worldwide network of resellers. The resellers work with enterprise customers to offer purchase incentives and product trials. The unique offers must be approved by corporate sales managers before they are presented to the enterprise customers.
To evaluate offers, the corporate sales managers examine data from spreadsheets, feedback from resellers, and feedback from company sales representatives. The data is maintained on various databases. For example, enterprise customer feedback may be in one database and sales leads may be in another. The corporate sales managers find it difficult to analyze proposed offers because of the varying formats and disparate data sources.
MAQ Software worked with resellers, company sales representatives, and corporate sales managers to deliver a cloud-based solution that presents the disparate data in an easy-to-understand format.
MAQ Software created a reliable and scalable cloud solution using Azure Data Factory, Azure SQL Database, and Azure Analysis services.
MAQ Software used an Azure Virtual Machine (VM) to create an on-premise gateway. Azure Data Factory connects to the VM to source data from multiple sources including SharePoint lists, static files, and other on-premise databases. Blob storage is used to store the downloaded Excel files.
Data Factory then pushes the data to Azure SQL Database. Key vault is used to store connection strings and credentials for accessing SharePoint lists and other sources. An Azure Analysis Services tabular model sources the data from the Azure SQL server. Power BI reports are created using the tabular model.
MAQ Software’s end-to-end cloud solution joined disparate databases together by organizing the data into easy-to-interpret Power BI visuals. Sales leads are now quickly followed up on, and specific product offers are easily tailored to the needs of each enterprise customer.